Category: Dissertation/ThesisDifference between Digital Marketing vs Conventional Marketing Thesis

My question is what is the process to make a distinction between digital marketing and conventional marketing thesis. Thanks

asked on 01 Oct 18Pradeep Sharma Pradeep Sharma
3 Answers
answered on 01 Oct 18

Narrow down the field in which you want to explore both of them. Such as, you can examine the differences in measuring ROI in digital and traditional forms of marketing.

Ritu Gupta ritu gupta
answered on 02 Oct 18

If you want to know about this in depth, you must read a book named The Impact of the Digital World on Management and Marketing by Mazurek and Tkaczyk

Aanchal S aanchal s
answered on 03 Oct 18

There is a vast difference between the two, and both have their own advantages and disadvantages. Nowadays, Digital marketing is attracting many consumers and hence, very popular.

Nancy Trivedi nancy trivedi

Not the answer you're looking for? Browse other questions or ask your own question.