PHD Discussions Logo

Ask, Learn and Accelerate in your PhD Research

Question Icon Post Your Answer

Question Icon

6 months ago in Psychology By Joshna

What are the key research works on predicting individual behavior through decision-making?

My dissertation integrates cognitive modeling with machine learning to forecast consumer choices. I have the contemporary deep learning papers, but I'm worried I'm missing the intellectual roots the classic models that established how we mathematically formalize preference, utility, and irrationality. I need to ensure my theoretical framework is historically and methodologically grounded.

 

All Answers (2 Answers In All)

By Pranav Answered 3 months ago

Some core references include Kahneman and Tversky’s work on heuristics and biases, Ajzen’s Theory of Planned Behavior, and Loewenstein’s research on emotion in decision-making. For more recent approaches, look at review papers in Annual Review of Psychology and methodological work in Psychological Methods that combine decision theory with predictive modeling and machine learning.

Replied 3 months ago

By Joshna

Thank you, this is really helpful Pranav.

By Vishal Answered 2 months ago

From my experience in behavioral research, another important line of work comes from neuroeconomics and cognitive neuroscience, which links brain activity to decision patterns. Studies by Glimcher, Camerer, and Padoa-Schioppa show how neural signals can predict choices under risk and uncertainty.

Additionally, computational approaches like reinforcement learning models and Bayesian decision frameworks are increasingly used to predict behavior in both controlled experiments and large-scale real-world datasets.

Replied 2 months ago

By Joshna

Thanks a lot Vishal

Your Answer