Research in the marketing has a good scope. On successful completion of your research, you can pursue your career in marketing field. Marketing is not limited by a business, it can be promoted according to the rules and ideology of the country. While searching for a topic, think about the issue you are interested, do not go for the old researched areas just because they give you plenty of reference sources, and choose something that isn’t limited to only one area. Select something like, People’s attitude towards traditional marketing, effect of impulse purchasing etc.
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